Red Dot Design Award

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The design of the work is characterised by a very clear and straightforward design, what ultimately the jury of the red dot awards has convinced. The BIKINI BERLIN Retailbroschure, as well as the inserts, Bochum design designed by the Agency Gregory & Diane visual identity GmbH, were up to date with the red dot design award in the category communication design awarded 2011, editorial design. The artistic quality of the two catalogues convinced the international jury of experts. The BIKINI BERLIN Retailbroschure as also the inserts exemplify the emerging worlds of BIKINI BERLIN and the core concept of the revitalisierenden building ensemble at the station are reflected in the texts, as well as in the pictures Zoo in Berlin. The Retailbroschure magazine-style includes general information about the project, such as land distribution, size and background information also editorial, dealing with the historical site of BIKINI BERLIN, trend research, or architecture. Also, interviews can be found to the Example with the Berlin retailers and fashion first, tenants of the Bikini House, Andreas Murkudis, or with Arne Quinze, BERLIN decisively involved in the architectural design project of BIKINI was. In addition, the brochure provides information about more real estate projects of the Bavarian House construction, the investor of BIKINI BERLIN.

The design of the work is characterised by a very clear and straightforward design, what ultimately the jury of the red dot awards has convinced. The jury is overwhelmed every year by the wealth and diversity of the submitted works. “Even if the majority of the submissions of high quality standards is sufficient, in the red dot design award only the best designs”, explains Professor Dr. Peter Zec, founder and CEO of the red dot. 2011 the jury with their expert views again examined the creative achievements of old rabbit, but also new, up-and-coming designers and placed great importance on originality, emotional and creative quality and conciseness.” The 15 jurors, including among other Jianping Hey, Chinese graphic designer, Publisher and teacher, Jean Jacques Schaffner, co-founder of Designfactory in Basel or Prof.